Digital Marketing
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Can affiliate marketing increase your bottom line?
Affiliate marketing presents a win-win-win-win scenario — when done correctly. Brands win by selling more products. Publishers win by adding a…
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5 essential rules for making social media videos that get noticed
Video content is taking over the Internet. According to research compiled by HubSpot, 78 per cent of people watch online…
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3 options for building a better website (On time and on budget)
So you want to build a website. Or perhaps you want to redesign an existing one that hasn’t weathered the…
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5 tips for effective branded storytelling
On June 13, 2014 a groundbreaking story appeared on The New York Times website. Headlined “Women Inmates: Why the Male Model…
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Take your first steps toward inbound marketing success
As modern marketing becomes more saturated, advertisers require effective new ways to build trust with audiences, boost search rankings and…
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Quick social content wins to market your small business like a pro
Social media has flipped the marketing industry on its head. While brands traditionally paid large media outlets huge sums of…
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Preparing your SEO strategy for voice searches
Mario Lemieux can draw a big crowd. No, not that Mario Lemieux, but the one who’s President of DAC Group Canada.…
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5 ways webinars can enhance your inbound marketing plan
When done correctly, webinars can play an important role in your company’s inbound marketing strategy — and can dramatically increase…
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How AR can help build brand awareness
When most people think about augmented reality, they envision some far-off, Blade Runner-style future that looks nothing like our world…
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Digital-driven skills to stand out and win clients
It’s never a bad idea to evaluate your business or professional life for areas of potential improvement. Whether you’re an…
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